Buy Electronic Components

The Buying Process

In research carried out by the Oracle Components Ltd, more than 80% of the UK-Buyers and senior business managers questioned said they were persuaded more by suppliers that took a considered and tailored approach to contacting them.

It is a fact that sales people do not like making cold calls, probably as much as buyers dislike receiving them, and this can lead to an interesting game of cat-and-mouse.

Much time and effort is used up by all involved, but it would not happen if these calls were handled better by both sides. Setting up a process for dealing with potential suppliers can help you sort the "wheat from the chaff" and find the products and services that will really help you. To do this you need to think about how you process information.

For instance, do you prefer to have some time to understand supplier calls, or can you make a quick decision? Compile a list of the challenges or specific needs where you may use outside help. Next, document the steps a potential supplier needs to grab your attention. Based on this information you can then develop a process that suits you and puts you in much more control. when they (salespeople/Cats/superhero's!) call you can refer to your check list and simply cross off the list, ask relevent questions without getting cross at them!

This process is one which we have adopted ourselves we have found this invaluable, it enables you the buyer to be more focused and saves you valuable time. By working closer we build a stronger business relationship with customers and suppliers. the end result is everyone benefits, and you gain more knowledge about the industry you work in, working with superheros has its moments but atleast we try to give the customer what they want!

[Picture of our sales team]

As always hope you found this food for thought.. if you have any comments on this post please mail me